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Philip Delves Broughton - The Art of the Sale: Learning from the Masters About the Business of Life [Unabridged 28 MP3s, PDF, EPUB, MOBI]

Philip Delves Broughton - The Art of the Sale: Learning from the Masters About the Business of Life nabridged 28 MP3s, PDF, EPUB, MOBI
English | Size: 486.65 MB (510,289,219 bytes)
Category: Sales / Marketing

From the New York Times bestselling author of Ahead of the Curve, a revelatory look at the importance and cultural role of sales-an essential human attribute that underpins business, religion, romance, and more-and the traits that distinguish the best sales people.
Sales is the single largest function in business. Across the globe, in economies big and small, selling is the very engine of commerce and industry. In America, millions work in sales-more than in manufacturing, marketing, or even finance. Yet, when Philip Delves Broughton was studying at Harvard Business School, he couldn't find a single course on sales. Indeed, very few schools teach this subject. The best-educated people of the business world are clueless about one of its most vital functions, and this ignorance has enormous consequences for the economy, and for all of us.
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